We manage $85M+ in Amazon sales.Now we do it for you.
Stop wondering what your agency is actually doing. Listing optimization, PPC management, product launches, and full account scaling — built on 20+ years of operator experience.
What We Do
The six areas where brands leak money on Amazon.
Every brand has at least one. Most have three.
Listings That Convert
Copy engineered for rank and conversion — not keyword stuffing.
- Keyword Research & Indexing Audit
- Title, Bullet & Description Rewrite
- Backend Search Terms Optimization
Creative That Converts
Your main image wins the click. Your image stack wins the sale.
- 7+ Product Image Strategy & Direction
- A+ Content Visual Modules
- Lifestyle & Infographic Concepts
PPC That Scales
Full-funnel advertising with a TACoS-first approach to profitability.
- Sponsored Products, Brands & Display
- Daily Bid & Budget Optimization
- TACoS-Focused Strategy
Launches That Win
Research through post-launch optimization, with velocity built in.
- Market & Competitor Research
- Full Listing Creation
- Launch PPC Strategy & Execution
A+ Content & Video
Premium narrative and conversion-optimized video for your brand story.
- Brand Story Module Design
- Comparison Chart Creation
- Product Demo & Lifestyle Video
Account Protection
Reinstatements, compliance, and monitoring before it costs you.
- ASIN Reinstatement & Appeals
- Compliance Audit & Fix
- Policy Violation Resolution
A handshake, not a contract.
Not happy? Pay your last invoice and walk. We back our 98% retention rate on that promise.
About AMZ Elite
Born from Himalayan salt. Built for brands that want to win.
AMZ Elite started with one of the hardest products on Amazon: Himalayan salt. Dan Head managed the Amazon presence for The Spice Lab, conquering one of the most competitive categories on the platform. That success launched AMZ Elite in 2017.
Since then: 20+ clients, $85M+ in annual sales managed, and a data-driven approach focused on profitability — not vanity metrics.
Read the full story →
Dan Head
Owner / CEO, AMZ Elite
20+ years on Amazon. Built AMZ Elite from The Spice Lab to managing $85M+ across 20+ brands. Writes The Elite Edge newsletter.
- Years
- 20+
- Managed
- $85M+
- Brands
- 20+
Years
Managed
Brands
What Clients Say
Brands that trust us.
“Dan is the man. He takes our entire account, throws it in a blender, finds exactly where we're wasting spend and optimizes everything super fast. The amount of duplicates and terrible campaigns we had was shocking — but he got us back on track crazy fast.”
Mike Diamond
Head of E-Commerce, Smartish
How It Works
How we work together.
Every engagement follows the same structure so you always know what's happening and why.
- 1
Account Audit
Free 30-minute review of your ASINs, campaigns, and opportunities.
- 2
Strategy
Custom plan around your catalog, margins, and goals. You approve first.
- 3
Execution
Daily hands-on work — PPC, listings, case management, optimization.
- 4
Reporting
Weekly reports: what we did, what changed, what's next.
Podcast & Media
Hear Dan break it down.
Podcast appearances, strategy breakdowns, and the thinking behind how AMZ Elite manages $85M+ in Amazon sales for 20+ brands.
My Amazon Guy
Amazon PPC Strategy & Account Management
Sean Stone
How AMZ Elite Was Built
Sean Stone
Dan Head Returns — Advanced Amazon Strategy
Common Questions
Everything you need to know.
Still have questions? Call (954) 461-0681 or email Dan@myamzelite.com.
Most new accounts are onboarded within 5–7 business days: audit, strategy, approval, execution.
No. A handshake, not a contract. We recommend 90 days for PPC, but there are no lock-ins. Our 98% retention rate speaks for itself.
Brands doing $200K to $15M+ annually on Amazon. The common thread is they're serious about growth and profitability.
Quality requires focus. Every account gets daily senior-level attention. Scaling to 100 would mean junior staff and automated thinking — that's not us.
Absolutely. Most clients bundle listing work with PPC, and bundles are priced lower than purchasing individually.
Next Step
Start with a free account audit.
We'll review your top ASINs, check your PPC efficiency, and identify the biggest opportunities. 30 minutes. No cost, no obligation.
We take on 2–3 new accounts per quarter
Not ready? Subscribe to The Elite Edge first.


